Fresh Produce Giant Redbridge Holdings Implements
LINKFresh® Business Management System
Fresh
Produce industry leader Redbridge Holdings today announces the successful
deployment of their LINKFresh® business management system by
Cambridge based Microsoft Gold Certified Partner Anglia Business Solutions
at its Redbridge Caterfresh division. Launched early in 2004, LINKFresh®
is a Microsoft Navision based solution developed by Anglia specifically for
the fresh produce industry. The implementation will handle the financial,
order processing, inventory and warehouse management needs of the business
from a single, centralised solution.
“We had spent a long time evaluating various options
before discovering the LINKFresh® system” explained Systems & IT
Director, Reg Jackson. “The initial attraction was the power and flexibility
of the system’s design and its underlying Microsoft Navision technology.
However, given its newness in the Fresh Produce sector, we wanted to
carefully assess its ability to be adapted to cope with the vagaries of our
industry. We also needed to ensure that, good a technical solution as it is,
it could ultimately meet our specific business needs.”
“We were very impressed at what we found during the
assessment process” explains Jackson. “The standard solution includes a
wealth of business management functionality, but when we tapped into its
powerful configuration and development facilities we saw the system’s
enormous potential to keep pace with our business given the dynamic sector
in which we operate.”
“The people we worked with at Anglia were excellent.
They took considerable care in understanding the complex processes within
our business. When we received their comprehensive solution model it was
clear to us that they understood what we were trying to achieve.”
Deployment of the financial solution was successfully
completed within six weeks of the project launch. This was followed by a
carefully managed migration of Caterfresh’s diverse and demanding customer
base to the new sales order capture function, as Jackson explains:
“It was essential that service levels to our customers
did not suffer due to the changeover. Anglia helped us configure the system
to precisely and efficiently support each and every customer’s specific
needs. Customers were only migrated to the LINKFresh® system once
we had verified every step of their own particular order lifecycle.”
Jackson admits that the work done so far is only the
beginning.
“Migrating to the LINKFresh® system was a
massive task in itself, but an even bigger challenge now lies before us. We
are committed to driving through improvements to every part of our business
using the powerful technology we now have at our disposal. To achieve
sustained success in the Foodservice sector any company must be capable of
reacting positively and quickly to the ever more challenging demands of its
customers. By investing in the LINKFresh® solution through our
partnership with Anglia, Caterfresh has positioned itself to do just that.”
<Ends>